You're free to use whatever license you want for software you write.
The term "open source" has an actual definition, just like the term "free software" does. Both definitions say you can't restrict who can use the software or what they can use it for.
As far as dollar amount, probably some meal with my girlfriend. We don't do fancy but usually have one nice meal on a vacation.
But as a percentage of my income - something called Bonzai Chicken I ordered for $70 on my honeymoon back in the 90s. I made $7/hr at the time. I didn't know it had curry in it or that I was allergic to curry. I spent the remainder of my honeymoon sick as a dog.