I have an analog Casio G-Shock that's the perfect beater watch - radio controlled, solar charging, I can discern the hands in the dark without glasses, and almost indestructible. It wasn't terribly expensive either.
I think Casio is threading the needle quite well with new technology. I'm sure they're exploring pure smart watches, but the core ideal is "no maintenance" - you don't have to change the battery or set the time[1]. This naturally leads to tough, energy-concious engineering, and as they make millions of watches, they have economies of scale.
The newer models have BT low energy so you can use the admittedly fiddly controls with an app. But you don't need to. It's just a complement.
[1] obviously this only applies to the more expensive models, and if your local time source supports DST
Unstoppable IP enforcers meet unmovable slop generator?
The Verge: Studio Ghibli, Bandai Namco, Square Enix demand OpenAI stop using their content to train AI