Fallout and Skyrim had the benefit of being part of a much beloved franchise. Among Us didn't really take off until two years after release because kids were playing it during lockdown. Elden Ring got major hype for being a collaboration between the creators of some of the biggest franchises in TV and video games in the 2010s.
Starfield certainly has the benefit of being the new thing from a well-known studio. However, it's also a "new" IP from a studio that isn't known for making their own IP and is known for crummy writing on the IP they own. Not to mention that there's just...so many more video games these days.
None of this is to say I think Starfield is any good. I haven't played it, but I have seen others play it and it looks real boring. Being the next big thing just wasn't in the cards.
Okay 2 state solution but one of the states is in Doncaster