this post was submitted on 07 Nov 2023
67 points (97.2% liked)

Technology

73792 readers
2926 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots


founded 2 years ago
MODERATORS
 

TikTok Is Shutting Down its $2 Billion Creator Fund::TikTok's controversial creator fund allowed short-form content creators to earn money for their videos. The program will end in December.

all 13 comments
sorted by: hot top controversial new old
[–] foggy@lemmy.world 37 points 2 years ago (4 children)
[–] spudwart@spudwart.com 27 points 2 years ago
[–] T4UTV1S@lemmy.world 16 points 2 years ago (2 children)

I don't think so. With the tiktok shop, this move will push creators to shill (mostly) crappy products in order to make money. Or potentially transition to something like Patreon, but I'm not sure if that's even doable with short form content.

[–] foggy@lemmy.world 5 points 2 years ago* (last edited 2 years ago) (1 children)

It will create a content creation vacuum, which will be filled by the next big thing.

[–] T4UTV1S@lemmy.world 5 points 2 years ago

I'm not sure it'll create a vacuum, though. Sure, some creators will leave but overall I think the content will just decrease in quality as the main motivating factor shifts from actual good content to pushing viewers into other methods of monetization.

[–] Taako_Tuesday@lemmy.ca 1 points 2 years ago

Some creators do get support from patreon, but most of those creators are on other platforms. I'm betting that this move pushes those creators out to focus on their other platforms, which will lead to a drastic drop in quality content.

[–] BestBouclettes@jlai.lu 7 points 2 years ago* (last edited 2 years ago) (1 children)

It's only going to kill shorter videos, the longer ones will still be eligible to the creation fund.

[–] JohnEdwa@sopuli.xyz 2 points 2 years ago (1 children)

So what's the new duration everything will now be stretched to? On youtube it's 10 minutes as that allows you yo run more ads.

[–] BestBouclettes@jlai.lu 1 points 2 years ago

I suppose so yeah, capitalism curbs creativity once again 👍

[–] frosty@pawb.social 16 points 2 years ago

I got too excited when I saw the first half of the headline. :P