Thats why you dont get smart tvs.
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Not trying to be a Sony Bravia shill but I have two Sony Bravia XBR (X950G and X900H) TVs. Neither of these has ever attempted to show me an advertisement. They aren't the newest versions nor the most expensive. I don't include YT ads since those are YT generated.
Sony pissed me off a few years back. Day one: wanna share data with us? No. Year later: data? No. Year 3. Your tv will no longer accept internet connections unless you agree to share your data. Ok, fuck. Year 4. 30% apps no longer work due to system requirements. You - bastards. I just used a firestick in it until it died on year 6. Which also sucks since it was $3000 in 2017.
Get 'em while that last:
“In a major industry shift announced in early 2026, Sony is entering a strategic partnership where TCL will take a 51% stake in its home entertainment division, including Bravia TVs, with a new joint venture expected to be fully operational by April 2027”
It’s the end of an era for the Sony Bravia.
That’s one reason why I never connected mine to the internet.
Why do I still have a 32" TV? Because that's the largest size that's still readily available as an ordinary, cheap, flat dumb panel with a tuner. (Well, that and I don't especially need a larger one.)
Just one of many reasons I haven't bought a TV or watched TV in over 15 years. If there is a series I want to watch I will either get the blurays or put on my fancy hat and pull out the rum.
Bought a new TV and this is precisely the reason why it will never be connected to the Internet. I miss out on the built-in AirPlay which is annoying but I'll live.
Plot twist: this article is an ad for 3rd party streaming boxes
This is why NONE of my monitors ever go online. Ever. I did it once for testing back in 2012, and even then the experience was shit.
Time to tear the thing apart and patch the firmware.