this post was submitted on 30 Oct 2023
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Apple's 'Scary Fast' Mac event includes in-person watch parties in select cities (9to5mac.com)
submitted 2 years ago by favicondotico@alien.top to c/apple@hardware.watch
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[–] xxirish83x@alien.top 1 points 2 years ago

That would have been an awkward let down

[–] battler624@alien.top 1 points 2 years ago

Weird that apple is doing this, dafuq happened.

[–] CharlieBros@alien.top 1 points 2 years ago

The article says there's gonna be a watch party here in Mexico City, but then it links to a completely unrelated instagram post of a brazilian guy talking about the 15 Pro phones. Quality journalism right there.

[–] webbhare1@alien.top 1 points 2 years ago (1 children)

Couldn’t this be called “proxy marketing”? Basically Apple announces products, influencers market the products. They pass on all the presentation work to numerous influential people. Less work for Apple. Am I crazy?

[–] KingKingsons@alien.top 1 points 2 years ago

Big downside in Apple's marketing strategy is they don't reach those already interested in their products.

A lot of products don't really need it, but I've never seen a single Apple tv plus ad in Europe and subsequently don't know anyone besides myself who watches their shows.