this post was submitted on 28 Jan 2026
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[–] dan@upvote.au 7 points 2 hours ago* (last edited 2 hours ago)

Interesting case. If the plaintiff wins, I suspect this will mean that sites with videos won't be able to use third-party analytics scripts (not just Meta pixel, but also things like Google Analytics), which would be a pretty large change for the industry.

I'd love to see first-party tracking become more popular again. I self-host Plausible for my sites, but I've considered switching to Swetrix.

[–] Savaran@lemmy.world 24 points 3 hours ago

Well, in the least consumer friendly fashion given this court.

[–] dance_ninja@lemmy.world 13 points 2 hours ago

The Supreme Court is taking up a case on whether Paramount violated the 1988 Video Privacy Protection Act (VPPA) by disclosing a user’s viewing history to Facebook. The case, Michael Salazar v. Paramount Global, hinges on the law’s definition of the word “consumer.”

[–] rmt_online@sh.itjust.works 16 points 3 hours ago (1 children)

Depending on how they rule, this could set us back about a couple of decades!!! :-(