I HATE PUBLICLY OWNED COMPANIES I HATE PUBLICLY OWNED COMPANIES I HATE PUBLICLY OWNED COMPANIES
Hell, any such company is going to pursue infinite growth and always aim to squeeze as much money as possible from it's costumer base in the short term.
My guess is that because there is currently a big possibility of economic turmoil and these companies are appealing to investors, advertisers,etc. and trying to gain as much capital in order to look stable.