I believe that's what Louis Rossmann does on a regular basis on his channel.
this post was submitted on 07 Sep 2025
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"Hey everybody, hope you're having a lovely day, because I am about to ruin it! Welcome to today's episode of how you're getting fucked. I am your host Louis Rossmann and today..."
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Hah I was about to comment how that is basically the entire point of his channel now.
Yeah him or Gamers Nexus.
Yes, but he does it for free. Missed opportunity, he should charge the competitors.
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"And I'll happily edit out this summary of my horrible experience with Factor Meals for $1,050 per video!"
Comedian Frankie Boyle has a funny bit about blackmail sponsorships where you threaten to say negative shit about a company if they don't pay you. Like, you're watching Law & Order and suddenly it's
"Caught another pedo Sarg."
"Oh? What was he doing when you caught him?"
* faces camera *
"Eatin Walker's Crisps®" .
Literally the most boring crisp as well. So he's got a point.
LMAOOOO
"This video is in spite of..."
I will say this about regular sponsorship - and if you're a company bribing Youtubers to shill your shit, take heed:
Whenever a Youtuber interrupts their content to sell me garbage I don't want (and SponsorBlock doesn't catch it), I take note of the company and it goes in the very long shit-list of companies I try to avoid patronizing.
The more Youtubers that company bribes, the higher it rises in my shit-list.
The more the Youtuber tries to seamlessly weave the plug into their narrative, to sneakily make me watch it by not realizing they've switched to the plug, the higher the company they shill for rises in my shit-list - and this one annoys me no end, so the companies that pay Youtubers to make clever seamless transitions to the plugs go very quickly to the top. If you're going to waste my time with your fucking shill job, at least be honest about it.
When a company is on my shit-list, I will go the extra mile and then some to never buy anything from it, even if it sells the best and only product I really want. Fortunately, they rarely do: it's always shit.
Examples of companies at the very top of my shit-list:
NordVPN (or any VPN supplier I hear about on Youtube really)
BetterHelp
Brilliant
...
They can all fuck right off.
I do make an exception for those Youtubers who shill for quality content platforms that are alternatives to Youtube, for documentary and science videos and such, like Curiosity Stream. Not because I like the shilling, but because they advertise a service that competes with Google and that always gets my vote.
Sponsorblock doesn't catch sponsored segments, viewers do that. Do your part, add the timestamps when you see a sponsor.
Some youtubers make in depth documentaries, then ruin it replacing the conclusion with a sponsor segment. This airport has a website and now so can you with our sponsor!
Sponsorblock doesn't catch sponsored segments, viewers do that.
I'm aware of that. It was just a turn of phrase.
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There was a YouTuber I used to respect and looked up to when I was a teenager and I hadn't checked his channel for years. Last year I looked at one of his videos after the US election and he was using the fact that it's a dangerous time for queer people as his segue into shilling for BetterHelp. Not a chance any YouTuber is unaware of the issues with it by now, anyone who shills it knows damn well how dangerous that platform is, and I don't think my opinion of someone has dropped as quickly as that. It's bad enough to shill that awful company but to exploit your young queer audience's fears post-election and people's mental health issues and act like they're doing them a favour? Absolutely fuck that.
Never heard about Better Help. What are they and why are they shit?
They're a company that offers therapy & counseling online, and they were fined for sharing their customer/patient data with advertising companies. I think there are other controversies, but that's the one I remember.
I wish they were fined enough to absolutely kill the company, because what they did is absolutely egregious.
Didn't they also get exposed for having fake therapists? Like people who just applied for the role of therapist, but weren't in any way verified? It's been years, but that was the first controversy I heard about with them and it was all over youtube. The fact that they are still making sponsorship deals with creators and everybosy has just seemed to accept them without a thought is super concerning to me.
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The other controversies involved their therapists being poorly vetted, and when they entered the UK they were called out for poor hiring practices, ignoring safeguarding, things like that. They'd promise people licensed therapists and link them to crystal healers and homeopathists. They're the Uber of mental health in many ways.
There's other shitty YouTuber-sponsored companies out there like NordVPN but I don't unsubscribe from people promoting them because the issues aren't as well known and the product isn't targeting someone for something as important as mental health. Every YouTuber knows how bad that company is because they all dropped it for a few years until the controversy died down, and the ones who don't care about their fans wellbeing picked it up again as soon as they thought they could get away with it. BetterHelp is just an immediate unsubscribe because you don't get to make a quick buck from fucking with people's mental health and sending your audience to shitty unvetted digital therapy and leaving them with worse problems in the long run. I remember unsubscribing from Johnny Harris (who has many other problems anyway), Yes Theory, and the one I mentioned above was Connor Franta. That one stung because I really liked him when I was a teenager, he came out around the same time I realised I was gay, and coming back to his channel ten years later to see him promoting this to his young and vulnerable audience knowing that they were feeling especially vulnerable after the election really disgusted me. Like not just to promote it, but to promote it to them as something to help their mental health if they feel scared about their rights being rolled back. Especially with them leaking private data, a trans person in Trump's America would be in so much danger having that information leaked by this awful company and you're sending your LGBTQ fans there for therapy?
Anyway sorry, rant over, this company and its shills are one of the things that get me very riled up.
An exception to this I make is when the product or company is relevant to the youtuber's area of focus. Youtube channel Stumpy Nubs (Real name not important), woodworker, often seeks sponsorships from small mom & pop tool businesses. That I find acceptable.
Yeah you're right. I forgot about those. That's cool.
But there aren't many Youtubers who do that.
My personal issue with brilliant is that Khan Academy is so much better and has existed for years longer. You never see any adverts for them.
My personal issue with Brilliant is that I never want to hear about Brilliant, but somehow they regularly force me to.
Way to shill for curiosity stream. Also people aren’t going to stream out of the kindness of their hearts, they have to make money to survive. If we want people to do things out of the kindness of their hearts, society has to provide for their needs somehow.
So you think I'm a Curiosity Stream shill and my comment is an elaborate way to plug their name here do you? 🙂
I dump on NordVPN because I think they're shite and I praise Curiosity Stream because I think they're not. It goes both ways: not everything positive is suspicious - although I understand where your cynicism is coming from, in this age of falseness, con artistry, psyops and manufacturing of consent on a grand scale.
If I had a popular YouTube channel, I’d definitely do this for Magic Spoon after it made everyone in my house violently sick.
I'm sorry, "high protein cereal"? I'm just imagining a cooked hamburger patty, shredded and drenched with milk. What in the absolute fuck?
There are high-protein foods that aren't meat. Chickpeas and other legumes, for one.
It's probably got whey added
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Ugh Magic Spoon. Where they magically spin up milk proteins into sweet tasting cereal.
The real magic is trying to eat it really fast and not chew too much so that the whey globules don't get stuck into your teeth like milk tack throwing off your next meal.
I wondered how the hell they made grain-free cereal. That sounds disgusting af. Also: What if you were lactose intolerant? You couldn't even eat the cereal dry!
What if you were lactose intolerant?
Then it is not a product for you, hopefully your accustomed to reading labels.
You couldn't even eat the cereal dry!
Shudder... You would be picking milk proteins out of your teeth for the next day, week if you don't floss...
Its not a good cereal, even if you love milk proteins. It has no redeeming qualities other than being high in protein, and like a third of Americans are lactose intolerant.
When Costco gets a new product, they promo it really cheap usually and Magic Spoon was one such product. I threw most of it out, I think it was like froot loops flavored. It tasted like fruit loops if you crunched and quickly swallowed it down with milk. The moment it hits your tongue however it starts tasting like bad dry whey protein sitting on your tongue.
Did you measure servings? A big Forgetting Sarah Marshall bowl is gonna wreck your GI.
I eat 1-2 servings at most and weigh them and I’ve never had a problem. It is nice to have something relatively healthy that mimics sweet cereal once in a while.
"This video was sabotaged by FedEx. This product I'm reviewing was ordered twice. The first time, it was damaged by the delivery driver."
People remember names more than opinions. It wouldn't surprise me if this was still a net gain for the company.
Benn Jordan did that at the end of his Flock Safety video, shit-talking some companies that keep bugging him for sponsorships
These sponsorships already seem like anti ads. If you buy crap from influencers, that's on you.
This is 100% how I operate, it's total bias confirmation. If it's not a product I use, it's got to be trash. If it's someone I like and something I already like then I'm glad stars have aligned to support the person I like. Which is rarely the case.
And if it's unskippable ads, or the same ad more than once in an hour, that product or service is dead to me for life.
Real. Every commercial I see these days makes me now question the product integrity, even if I've been using the brand for years. I stopped using Oral-B recently bc I'd associated it with unskippable ads whenever I use youtube on the TV. It's like reverse subliminal messaging lol
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Road Guy Rob on YouTube does parody sponsorship bits, making fun of things like VPN ads sometimes, when thanking his viewers for supporting him.
This video is sponsored by Weyerhauser! We're destroying pretty much every ecosystem in the world, and gobble up public land like it's required to survive!
Also we'll buy all of the land around public land and illegally close off access to said public land!
But mostly the destruction of the environment! Fuck you! We're going to clear cut everything as fas as possible. You don't want to support us? Fuck you! Now we're going to close a mill that's going to devastate a small logging town! You do support us? Fuck you! We'll harvest trees so small the mills we have can't process them, and we'll close those mills too! Either way we're going to blame the owls for not being able to raze nature to dust for a quick buck!
Weyerhauser! Fuck you! We own your country!
Anybody else feel like the root cause of a lot of our problems is failure to enforce anti-trust law?
(That and bad Euclidean zoning, but just this once that isn't the part I'm focusing on.)
"And now I would like to take a few minutes to give a big fuck you to AT&T at the Auburn outlet mall for stealing $685 from me"
That's kinda what behind the bastards does. There are definitely better ad breaks than this, but they do this type of thing a lot.
https://youtu.be/eTlAYCGAHpc?t=3672
One of the things I absolutely hate is how every YT sponsor is thanked for "making this video possible".
It is perfectly possible to make a well produced video without sponsors or merch, even if you work full time you can do it on the weekends, it will take far longer, sure, but the video would not be impossible to make just because you don't have sponsors.
Sure it is a technicality, but an important one.
If you can't earn money, you might make a few videos but it's unlikely that you can run a successful channel. Not to mention upfront investment needed for some types of content - travel and product reviews come to mind.
"making it possible" is a correct phrasing.
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