I was one of the minority at the time that was really digging what they were putting out. It wasn't necessarily what I had hoped for, but it was a damn interesting foray outside of heavier metal, and beyond metal entirely in a few songs. Can't say every song was great, and there were a few on both loads that were meh.
But this particular song was on the great end of things. Even that outro by itself is a musical perfect storm, just the exact right thing to do. But the rest holds up as a great hard rock/metal song even without it. I can't call it a b-side in any pejorative sense at all.
I did catch a show later that year, or maybe early the next. I can't recall if they did Memory or not, but they were absolutely killing it live. I don't remember the set being very loaded tbh, but that may be my bad memory not remaining.
Reload didn't hit as well as load for me, on average, but this and low man's lyric are always on my main Metallica playlist for sure.
I definitely remember the music video. Not my favorite of their videos, but I remember being really hyped after the first time I saw it.