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Or, and hear me out, it's because people don't have as much free money these days and Champagne is getting more expensive? Just throwing that out there.
Also, it could be related to the overall drop in wine sales, which is also correlated with an overall drop in alcohol sales. Younger people both drink less wine as a percentage of their drinking and drink less alcohol altogether.
Wine consumption has fallen 15% YoY for the last two years... so it seems to be fairing slightly better than regular wine.
It could also just be champagne isn't as superior to other alternatives now.
At the very end of the article they mention declining grape yields due to unseasonably warm weather. I guess we need to drink champagne while it still exists.
Less to celebrate these days it seems.
At least we have our health, ohh wait.
No one has time or money to drink anymore
You mean, “Champagne sales sink because people don’t have a reason to celebrate”
An important distinction
Maybe not for celebrations but certainly still a reason to drink... Just wouldn't call Champagne my first choice right now.
Prosecco is a fraction of the cost and tastes nicer.
Eh, most of the prosecco sold in North America at least is far too sweet and has coarse carbonation. You can get some really good stuff in Italy, though.
We drank so much prosecco on our first trip to Italy. Everyone talked about how much gelato they ate the first time they went to Italy, but we were sitting there poppin bottles on the balcony every night.
We did both. It was 2 weeks of gelato and prosecco at the marina daily. Belissimo.
I'm in the UK. Looks like you get the dregs over there.
They sell those that appeal to Americans, and we past their northern border have to along for the ride.
Tried making mimosas with this and they were gross, way too sweet.
Try different prosecco. There is a wide variety of quality... though then you get up into champagne prices.
Tonights the kinda night for FUCKING FOURTIES
Champagne tastes like carbonated ass.
Carbonated Ass sounds like a punk band name.
Sparkling White Claw