this post was submitted on 13 Jun 2024
619 points (98.4% liked)

Technology

73727 readers
4054 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots


founded 2 years ago
MODERATORS
 
  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
you are viewing a single comment's thread
view the rest of the comments
[–] Aggravationstation@feddit.uk 51 points 1 year ago (17 children)

Damn, this could stop Invidious, Piped and Newpipe from being able to block ads.

[–] nekusoul@lemmy.nekusoul.de 71 points 1 year ago (10 children)

It might take a lot more effort, but I don't think this will be the end. Google is required by law to label ads as such, giving these tools an opportunity to detect and skip them.

[–] NuXCOM_90Percent@lemmy.zip 3 points 1 year ago (5 children)

What law (and jurisdiction) are you thinking of?

My understanding is that this would be covered with a blanket note on the page if it detects you aren't running Premium.

In Germany, you can't just show advertisement in a YouTube video without marking it. Same rules for sponsorship...

load more comments (4 replies)
load more comments (8 replies)
load more comments (14 replies)