this post was submitted on 04 Jan 2024
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https://finance.yahoo.com/news/lululemon-billionaire-founder-slams-company-123500897.html

He has also spoken in favor of children working in factories to earn money and avoid poverty, blamed birth control for rising divorce rates, and described plus-size clothing as "a money loser" for businesses.

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[–] PKMKII@hexbear.net 10 points 2 years ago

The plus-size take is highly ironic, as athleisure wear is the one sector of fashion where the typical profitability/supply side issues of plus size fashion aren’t at play. Basically, there’s a high level of variability in women’s body shapes in the plus size range as compared to petite women and men. The best cut for a size 16 woman who’s got the exaggerated hourglass look is not going to be the same cut as what looks good on a size 16 woman who’s all belly and thighs. This means fashion companies need more shape variety which increases production costs and makes supply gauging more difficult.

But athleisure wear is skin tight leggings and loose tops, those concerns aren’t there. And plenty of other athleisure brands are pushing plus sizes so they’ve figured out how to make them profitable.