this post was submitted on 14 Sep 2023
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Technology
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Sounds like insider trading to me
The stock is down 5.5% today. It's down 6% from a week ago.
The stock is up 0.5% from a month ago, and up a whopping 32% from 6 months ago.
It's down 50% from five years ago.
What I'm getting at is that this announcement has very little movement on the stock price overall. Unless these bosses were clearing out their inventory thinking this news would kill the company, its possible these sales were normal transactions.
The financial impact of this decision is entirely speculative at this stage. Unity's next quarterly earnings report won't be impacted by it. The market is attempting to price in losses that haven't yet occurred. We won't know how it affects stock price for awhile
The small nosedive the stock price took agrees with your assessment. It'll get an emotional reaction from some, but decisions like this are made in the interest of the shareholder, not the consumer - this is a calculated move to generate profit. They decided that the losses of people abandoning the product will be outweighed by the profits of this new revenue steam.