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Impossible Foods CEO Says The Plant-Based Sector Became Too 'Woke And Partisan'
(plantbasednews.org)
this post was submitted on 25 Oct 2025
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Wtf.... The entire concept of plant based meat is a woke concept... These motherfuckers should be drug tested weekly and the results posted publicly, if I have to do drug tests to do my job, these cunts should too.
What would that achieve?
Having a lucid brain when making decisions that could affect tons of people. Like driving a school bus.
Adults can choose where to work or what to eat. Children require protection. I guess the example doesn't make sense to me.
I respectfully agree to disagree.
Of course they can. I never said the contrary. But an adult does not have the right to perform actions under the influence that could endanger others.
This is not even an anti-pot or anti-booze comment, if that's what you're assuming.
Nope, its not really that I disagree with you all that much. Private businesses get to male their own rules to a larger extent than public entities is all.
Not true. Private companies must abide to government regulations, so they don't get to make their own rules willy nilly, otherwise many of them would do really nasty stuff that harms people in the name of profits.
Ever heard of powder milk companies adding cardboard to fornula to keep costs down? Companies dumping toxic shit in rivers? Companies paying militias to overthrow democratic governments so they can sell more bananas? Pharma companies jacking up prices to life saving drugs? They don't have the right to do all this just because it's in some internal employee handbook.
But back to the original point, there have been cases in which company leaders making questionable decisions because they're not right in the head. So I understand OPs sentiment.
I think you're making his point for him. It shouldn't be "a woke concept". Aside from the fact that word woke has practically lost all meaning, the reality is that everybody (outside of the animal farming industry) wins if fewer people are eating meat less often. I agree with his point that they shouldn't be focusing on this as a "meat replacement," especially because that implies it's only appealing to people who avoid eating meat entirely. The goal of converting the entire planet to veganism is a pipe dream. Presenting this not as a complete lifestyle change, but as an additional menu option alongside traditional choices instead of in opposition to them is a much easier path toward incremental change. That stance has potential to reach people across political and carnivorous boundaries and reach the shared goal of climate and global health improvements, while also appealing to capitalist shareholders. It seems win/win.
ceo is too high on his own farts.