this post was submitted on 30 Sep 2025
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The buyers are committing $36 billion of their own equity (briefly and inexpertly, "equity" is the value of your assets after you deduct anything you owe), including the value of the PIF's existing investments in EA. They're making up the rest of the total thanks to a $20 billion loan from JPMorgan Chase Bank. How will they manage that massive debt? According to the Financial Times, who cite unnamed insiders, they're gambling on the deployment of generative AI tools as a gigantic cost-saving measure.

"The investors are betting that AI-based cost cuts will significantly boost EA's profits in the coming years, people involved in the transaction told the Financial Times," the paper wrote (paywall) in their own coverage of the story. The FT elsewhere commented that the acquisition "is a huge bet that artificial intelligence can significantly cut EA's operating costs, allowing the equity consortium to manage a large debt load on a company that historically carried limited net debt."

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[–] Grandwolf319@sh.itjust.works 45 points 1 day ago (2 children)

EA can always keep printing money by putting out the same sport games every year, how the fuck did they get into $36 billion debt? I’m not even mad, that’s impressive.

[–] SSUPII@sopuli.xyz 1 points 4 hours ago* (last edited 4 hours ago)

As someone who understands the differences between soccer games I can tell anyone who actually gives a fuck about soccer game quality and is not gacha addicted will confirm current FIFA/FC is utterly shit.

They are probably paying billions in so many teams and players licensing while everything has miniscule improvements or even removing stuff (like Volta game mode).

Every year EA is reporting lesser and lesser profits from the FC series, and doesn't help that after the first weeks the yearly games start rotting in store shelves while asking 60+ Euro. They make money from the whales spending salaries on player card packs on FUT, and they are quite angry too. Konami is down the corner gaining more and more revenue and users yearly from the FC refugees (not that f2p eFootball is good either).

[–] jlh@lemmy.jlh.name 45 points 1 day ago (1 children)

The $20B was printed by JPMorgan Chase bankers so that Jared Kushner and the Saudis could buy EA at 45% off. In return, the saudis promise that they can siphon $20B from fired workers back to the bankers over the next ~10 years.

[–] hddsx@lemmy.ca 2 points 23 hours ago (2 children)

No? JPMorgam Chase wrote a loan, right? Don’t they win no matter what, so long as the company doesn’t go under? They’re getting interest no?

[–] jlh@lemmy.jlh.name 22 points 22 hours ago (1 children)

Yes, it's a loan so big that normal personal finance "savings and loans" rules don't really apply. This loan is 3X EA's entire revenue, 2X Nintendo's entire revenue. Basically an entire new game-publisher's worth of money flowed into the gaming industry to exert dictatorial control over EA. JPMorgan Chase just have to make sure that they get their money back from the EA employees they just helped the Saudis buy.

[–] Nerdulous@lemmy.zip 2 points 8 hours ago

They actually don't even have to do that. They get the money off the fees and limited interest on the transaction and sell the debt as a "prime" investment to your retirement fund or pension. Leaving the common people to hold the bag while they receive millions in fees and no liability

[–] frezik@lemmy.blahaj.zone 7 points 18 hours ago

At this level, maybe not. When you owe the bank $10k and can't pay it back, it's your problem. When you owe the bank $20B and can't pay it back, it's the bank's problem.

This is how 2008 happened.