this post was submitted on 25 Sep 2025
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It wouldn't matter whether it was intentional or not. Put simply, Google can continue indirectly punishing creators for tolerating adblockers then redirect blame, even though they could have easily separated the metrics from the advertising and telemetry endpoints that blockers filtered. This way they get their money either from unblocked ads or from creator's reduced view counts, win-win for Google.
As an added bonus for Google, by ensuring view metrics get fucked up, it double punishes creators featuring sponsored content that rely on those metrics to determine how much the sponsor should pay them. Meanwhile Google could, in theory, sell ad placements attached to their own internal metrics that differ from the affected ones publicly visible.
So you're saying Google packaged the viewcount that's relevant to monetization into a 3rd party js data request instead of just counting the actual video's views, and so manages to play content creators against privacy-conscious users?
Worthy of a Roman Emperor, that.
See that's the fun part. Google is the ad company so it's all 1st party data. Google can package the Trojan horse however they please, which why it's such a fine line for the blockers to walk.