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"Very dramatic shift" - Linus Tech Tips opens up about the channel's declining viewership
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this post was submitted on 05 Sep 2025
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Even before this drop in views, the rule was you have to watch a video for at least 30 seconds before it counts as a view, as a way to combat clickbait where people instantly bounce from a video. Maybe they have changed this further? Or they change some kind of bot detection?
I wonder if it has something to do with how they count users with ad blockers.
It could even be something "innocent" about how ad-blockers have started to interact with the site as YouTube ramps up their anti-adblock measures and the ad-blockers have to change how they work. Like maybe the ad-blockers have started blocking the JavaScript callback that logs the views.
thats probably it, the influencers always remind people adblocking or not subscribing hurts thier channel. plus if your adblocking you arnt exposed to multiple ads in a single video.
I wonder if adblock+ YouTube premium counts as a view. The issue is there's no way to tell as Google make YouTube algorithms a black box.
barf