Left is the DQ near my office. Consistently does that. Right is the DQ in the next town over.
this post was submitted on 23 Aug 2025
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It's not ice cream. They didn't say not a food item. They said not that food item. It isn't ice cream if it can't meet that incredibly low bar. If they want me to call it ice cream, they can make a small amount less in profit and deliver a better product. Until then, it's an ice dessert to recognize it's subpar quality.
The amount of butterfat says absolutely nothing about the quality of a food item.
Gelato from the Cremeria Cavour in Bologna is higher quality than Dairy Queen despite Dairy Queen having more butter fat.
Edited for clarity.
It tells you something about the quality of ice cream. Yeah, it doesn't tell you about the quality compared to a totally different product, but if you are comparing "ice cream" quality then it is an objective measure of quality.
Amount of butterfat is a single ingredient. A single ingredient does not determine the quality of a food product.
Even if two food products were identical except for butterfat content, it still wouldn't be an objective measure of quality because it only affects taste and taste is subjective. It's like declaring that one burger is objectively better because it has more chili pepper seasoning. Now imagine if the FDA declared that to call a product a burger, it needed to have a minimum Scolville level of 500,000. The FDA would have created the requirement as consumer protection because people expected burgers to be spicy. The label would have had nothing to do with quality.
Better =/= quality. You can prefer things of lower quality. Sure, it's only one component (I'd argue the most important one), but it's still an objective measure of quality. Maybe you can have just of high quality by using better quality ingredients other than that, but if you're skimping on this one then you're skimping everywhere almost certainly.
DQ is not a fancy ice dessert place. Everyone knows that. They're the bottom tier for it. It's fine to like that. We all have certain low quality things we like; junk food for example. It's OK. You don't need to pretend like it's high quality though.
The definition of Quality: "the degree of excellence of something."
The amount of fat in a food product has nothing to do with its excellence.
It is an objective measurement of an ingredient. It says nothing about quality.
If burgers were traditionally spicy and the FDA declared a burger needed to be Scolville 500,000 to be called a burger, the level of spice still would have nothing to do with its quality. Its a label for consumers to know what they are purchasing. It is not a label about quality.
I didn't say DQ is fancy. I object to confusing a consumer label about an ingredient with an objective measure of quality. No one would say the Gelato from Cremeria Cavour in Bologna is low quality because Dairy Queen has more butter fat.
A sorbet or an Italian ice doesn't have butterfat at all, because neither contain dairy.
I think that it'd be hard to convincingly claim that an ice cream intrinsically is higher quality than a sorbet or Italian ice.
I wouldn't be happy if I was given sorbet when I asked for ice cream.