this post was submitted on 01 Aug 2025
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Believe it or not, black people exist. Maybe not where you live specifically but I can personally confirm they're real.
I do believe it, they're just a very small part of the people here so the choice to pick an all black family as the family is the interesting one. Like having white family in a Congolese advert. It's just an interesting decision.
I take it here is not in the US.
But even if you're in Sweden or Norway, it shouldn't matter. People are people. And I can also confirm that there are black families that go to IKEA 🤣.
Not US, Sweden or Norway. Finland.
People are people but let's not pretend ad men are colour blind and it's just a happenenstance. They're about maximizing impact and profits and measure every metric.