this post was submitted on 30 Jul 2025
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I know that there should be tools to make it easier to publish content to Twitter/Bluesky/Mastodon, without doing the work thrice. Do you know a good one? Can you share your experience with using them? Thanks! I hope the new platforms are not gonna get ditched immediately...

Edit: Wow I didn't expect that the solutions were often expensive and complex tools (with way too much "AI").

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[–] abeorch@friendica.ginestes.es 2 points 3 days ago (4 children)

@LegoBrickOnFire What are they using for Posting now? The best option is to keep using what ever they use (if it supports ActivityPub). Beyond that I've wondered whether the next best approach is to start with a tool that replicates your posts On your own domain - The point being they you want to be authorative and not end up getting tied into any particular server.

[–] LegoBrickOnFire@jlai.lu 2 points 3 days ago (2 children)

I don't actually know. Currently I believe that they just manually log into the accounts on instagram and twitter to do the posts. now, with more accounts to handle that approch might be harder

[–] DarkSpectrum@lemmy.world 2 points 3 days ago (1 children)

You might propose a transition plan in which the company continues posting using current channels while the details on exactly how these alternatives are integrated into the larger marketing strategy and day to day activities is worked out.

[–] abeorch@friendica.ginestes.es 1 points 3 days ago

@DarkSpectrum @LegoBrickOnFire Oh definintely - There is no way that any organisation is going to abandon everything for just ActivityPub right now. Thats what makes sociamedia management tools so critical to the wider adoption of ActivityPub. There are two main channels for content - Those tools and CMSs - More of both that support ActivityPub are required.

[–] abeorch@friendica.ginestes.es 2 points 3 days ago

@LegoBrickOnFire Ok.. so just guessing that the key thing you might want to sell is the #Sociallistening / #engagement features of a solution alongside the value of #ownedmedia that ActivityPub brings. I think that your company is in a common situation. - Do you run a #CRM system?

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