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Warner Bros. Discovery Announces Post-Split Company Names, Warner Bros. and Discovery (variety.com)

submitted 4 days ago by ParadoxSeahorse@lemmy.world to c/nottheonion@lemmy.world

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cross-posted from: https://piefed.social/post/1087077

Warner Bros. Discovery Announces Post-Split Company Names, Executive Leadership Teams

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[–] ilinamorato@lemmy.world 80 points 4 days ago (3 children)

Only the business consultants who recommended rebranding "HBO Max" to "HBO Max" (over the course of three years) could've come up with something so bold.

[–] slaacaa@lemmy.world 24 points 4 days ago (2 children)

It was McKinsey both times, and they made over 100 million dollars on it (not kidding)

[–] ilinamorato@lemmy.world 9 points 4 days ago

Yep. The single biggest con job Zaslav ever fell for, and he fell for it twice.

He might literally be the worst man in show business. Both in terms of human decency and business acumen.

[–] Nico_198X@europe.pub 3 points 4 days ago

This is why I moved into B2B. It's stupidly absurd. They've lost all sense of the real value of money and just toss it around willy nilly.

[–] darthelmet@lemmy.world 27 points 4 days ago

If you ever feel like your job is meaningless, remember that there are people who are paid to be marketers.

[–] Tollana1234567@lemmy.today 12 points 4 days ago (2 children)

it would be HBO MAX+ next, or HBO ULTRA MAX+

[–] asmoranomar@lemmy.world 6 points 4 days ago (1 children)

They missed their chance to go 'HBO NOW GO MAX'

[–] Tollana1234567@lemmy.today 2 points 4 days ago

HBO PREMIUN PRO MAX+, for $10.99 more you get a extra "+"added to it.

[–] pezhore 5 points 4 days ago

They should tap into the gamer market. HBO Min/Max - Optimize your viewing habits to minimize not fun while maximizing fun fun!