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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)

submitted 4 weeks ago by 1984@lemmy.today to c/technology@lemmy.world

301 comments fedilink hide all child comments

They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[–] Bebopalouie@lemmy.ca 61 points 4 weeks ago (16 children)

Almost 70. Spent way too many years watching cable shit tv. I hate ads. I fucking hate ads with a nuclear passion. I have ad blockers, pirated shit and some services that do not show ads so far. If there are ads I find an alternative or read a book. Our teen son screams ad every time he sees one that sneaks through ad just to get me going.

[–] Vanilla_PuddinFudge 3 points 4 weeks ago* (last edited 4 weeks ago) (8 children)

"Son, are those ads in my house!?"

dad, please, it's only a little marketing!

"NO SON OF MINE! GET MY BELT!"

dad, no!

"What's our DNS address!?"

dad, I don't kno-

"Count the licks, boy! I'll teach you the hard way!"

[–] Bebopalouie@lemmy.ca 2 points 4 weeks ago (1 children)

Wow. That is pretty violent. I do not envy your son.

[–] Vanilla_PuddinFudge 4 points 4 weeks ago (1 children)

Alternate reality foss religions were not on my imagination list this morning but there ya go

[–] Bebopalouie@lemmy.ca 3 points 4 weeks ago (1 children)

Ah somehow I knew religion must be involved to be so violent. Luckily I am not religious and my son could not be happier.