this post was submitted on 22 Jun 2025
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..he said, drinking his Starbucks coffee
Ironically poor people tend to put more emphasis on buying name brands, certainly for things that other people see, like clothes, vehicles etc.
Value signaling is a thing.
My dad grew up poor and he can't stand going to budget stores like Aldi and Lidl. It's almost a matter of principe for him, he can afford to go to the more expensive store so he will.
I love Aldi. Week of food for 15 quid, easily. Fried rice is a popular cheap meal for me
I know, I love it too.