this post was submitted on 06 Jun 2025
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[–] Crikeste@lemm.ee 18 points 2 months ago (2 children)

I think it’s also good to remember that, creators who bake in their sponsorships are USUALLY paid upfront for the space.

Meaning, just skip that shit if it’s not for you. They already got the money.

At least, this is how I have come to understand sponsorships.

[–] Robust_Mirror@aussie.zone 2 points 2 months ago* (last edited 2 months ago)

It doesn't affect them getting paid, that's correct.

But It does negatively affect their stats which can affect their ability to grow and get that video/their channel seen more. Youtube tracks things like retention and watch %, it matters.

[–] TheRealKuni@midwest.social 2 points 2 months ago* (last edited 2 months ago)

creators who bake in their sponsorships are USUALLY paid upfront for the space.

Sure, although if they have a promo code they’re usually getting a percentage kickback from that as well. That’s what the whole Honey scandal was about, PayPal injecting affiliate links and stealing commission from the very people they had paid to advertise their service (and also everyone else).