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‘I can’t cope with it any more’: newsrooms scramble to retain audiences amid the big switch-off (www.theguardian.com)

submitted 4 months ago by MashedHobbits@lemy.lol to c/world@quokk.au

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“I used to have the news on the TV every morning for an hour or so as I got the children ready for school and completed my household tasks,” he said. “Now it has literally been switched off and unplugged. I can’t cope with it any more. It’s just too much and there’s nothing I can do about it.”

Though he dips into his favourite news apps occasionally in the evening, he now strictly limits his news consumption. He’s not alone. The Guardian has been contacted by a series of one-time news junkies who are now seeking to restrict their news intake after suffering from disturbed sleep or a downturn in their mood.

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[–] homesweethomeMrL@lemmy.world 18 points 4 months ago

Across newsrooms around the world, strategies are being launched to reach news avoiders, a cohort of refusniks behind a long-term decline in news engagement.

I mean. The problem is right there.