this post was submitted on 27 Mar 2025
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This has absolutely nothing to do with enshittification. Bluesky doesn't need that redirect to know what you're clicking on. You're already on their platform, they can already track every single click that you do while on Bluesky including navigating to outbound links. I'm a bit shocked that nobody here is calling that out to be honest
Just because they have other means of doing link tracking doesn't mean they aren't using this link proxying to track stuff.
I mean... Sure? They might, or they might not. My point is that pointing to this change as a sign of enshittification doesn't make any sense, because it's not changing anything about how they can track and exploit you. There's nothing there to suggest that this is related to a change for the worse regarding enshittification.
If you want something to point to, take their privacy policy that allows them to collect your usage data and possibly use it for marketing purposes, not a random feature that likely has nothing to do with this.