this post was submitted on 03 Oct 2024
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[–] LazerFX@sh.itjust.works 36 points 10 months ago (1 children)

It was a term coined to describe the step-by-step process modern tech platforms go through:

  1. be good, get customers, grow
  2. get large enough to corner market, concentrate on profits
  3. get large enough to move to politicise their approach, drive out competition through aggressive tactics, and lock in consumers
  4. drive more profit through dark patterns and ensure nobody wins but the stakeholders

It's specifically that, and there wasn't a word that described that process previously, as it's only something that's possible in a modern, "web scale" worldwide platform.